Tuesday, August 11, 2009

Doo.Ri’s Under.Ligne

How could the launch of Doo.Ri's diffusion line, Under.Ligne, slip by me? Honestly I probably got three press releases and didn't read a single one!
For those of you unfamiliar, Doo.Ri is designed by Doo-Ri Chung, who won the coveted CFDA’s Swarovski Perry Ellis award for emerging talent in womenswear back in 2006. Fans include NY fashion-insiders Anna Wintour, Tinsley Mortimor and Fabiola Beracasa. The line somehow manages to mix architectural details with fabulous draping, and is best known for a subdue color palette and super soft jersey.
As for Under.Ligne, the collection is all black, white and grey, ranging from $150 to $495. Not exactly Target collaboration prices, but I'll take what I can get!!! These pieces aren't as stunning when laid flat, so I highly recommend checking out the "on model" photos. You can buy at La Garçonne or Oak now!


-h said...

i'll take a look.

Eighty Jane said...

ooo. the black halter dress is lovely. thanks for the tip!