As an avid online shopper I'm pretty comfortable with zeroing in on clothes that would look good on me and estimating what size I need. But this has taken 5+ years of (constant) practice and I'm still getting things wrong! So I can imagine how frustrating online shopping can be for the average women, having to buy things in multiple sizes, having to ship returns, digging around for a tape measurer... blah!
But all those issues may soon be going away, as a company called Bodymetrics has revealed a body mapping technology this week at CES!! It uses sensors similar to the Kinect to scan your body. Then you sit back in you PJs and virtually try on partner retailer clothing to see how it will look!
I have no idea how well it will work, but I imagine the technology will be available in the next year or so and they estimate it will cost you about $150 - a price I would definitely pay to avoid an obnoxiously crowded mall!